Opinion Stories - Page 163

Kiwi Stories

Opinion stories

A green data dream: T4 Group redefines data centre excellence

T4 Group leads the green revolution in data centres, setting new industry standards with an unwavering commitment to security and sustainability.

By Carla Forbes • 2 min read • Fri, 5th Apr 2024

Malware

Rebuilding after ransomware – The case of The British Library

Rogue Russian hackers crippled The British Library's operations, pushing the respected institution into the pre-digital age through a malicious ransomware attack, sparking months of system rebuilding efforts.

By Conan Bradley • 5 min read • Thu, 4th Apr 2024

Global Stories

Opinion stories

Data Protection

Can misconceptions derail the effectiveness of operational resilience?

Australian financial services firms brace for tighter compliance measures amid growing data breaches, focusing improvements to risk management and compliance strategies.

By Michael Coates • 4 min read • Mon, 15th Apr 2024

Partner Programmes

Four key factors procurement teams face that affect business success

Procurement teams face challenges of compliance, supply chain risk, savings focus and securing approval for technology investments, impacting an organisation's business success.

By Silverio Governo • 5 min read • Thu, 11th Apr 2024

DataCentre infrastructure

The importance of redundant cooling and dual power supply

Among the critical components ensuring this resilience, redundant water-cooling systems and dual power supplies stand out as indispensable elements.

By Jason Porter • 3 min read • Thu, 11th Apr 2024

Network Infrastructure

Four ways Automatic Content Recognition data unlocks advertising success

Marketers harnessing ACR technology to understand Asia-Pacific consumer habits in real-time, offering targeted ads and optimised engagement strategies, amid third-party cookie depreciation.

By Janice Chan • 6 min read • Thu, 11th Apr 2024

Malware

The rising threat of search engine ad abuse

Search engine ad infrastructure is increasingly being exploited by cyber criminals for phishing scams, posing a growing threat to global internet users and firms, a BlueVoyant report reveals.

By Sumit Bansal • 3 min read • Thu, 11th Apr 2024

Low code & No code

Survival of the fittest: Indie agencies facing the AI battle

As major networks invest heavily in AI, indie advertising firms are playing catch-up, leveraging cost-effective tools and their nimbleness to stay competitive in an increasingly automated industry.

By Helen Johnson • 3 min read • Wed, 10th Apr 2024

Unified Communications

How CFOs can responsibly leverage the potential of AI and achieve success

AI gives CFOs a strategic edge in volatile markets, but effective use requires more than just tech: learning, innovation, and ethical standards are crucial.

By Jonathan Beeby • 4 min read • Wed, 10th Apr 2024

Crypto

Three trends in mobile access that are driving CRE evolution

Safeguarding business interests, sustainability and creating cutting-edge experiences are three mobile access trends revolutionising the commercial real estate sector.

By Kamil Targalski • 5 min read • Wed, 10th Apr 2024

Advanced Persistent Threat Protection

One wrong click can devastate your small business: so what can you do?

Small businesses can fortify cybersecurity, bolster compliance, and support employee productivity with web domain and content filtering tools like Avast Business Web Control.

By Mark Gorrie • 4 min read • Wed, 10th Apr 2024

Advanced Persistent Threat Protection

Software supply chain security: Finding the weakest link

Security in the software supply chain stands on shaky ground, as reliance on prebuilt and open-source code leads to rampant vulnerabilities and 91% of firms report incidents within the last year.

By Richard Sorosina • 5 min read • Mon, 8th Apr 2024

Marketing Technologies

Loyalty, data and “The Golden Rule” behind customer success

Business success rests on loyalty, data, and the timeless Golden Rule, highlighting the universal principle's power in fostering growth.

By Sarah Jarvis • 6 min read • Thu, 4th Apr 2024

Malware

How attackers weaponise generative AI through data poisoning and manipulation

New forms of cyber risks emerge as attackers weaponise generative AI through data poisoning and manipulation, endangering the integrity of trusted systems and customer interactions.

By Gabriel Moss • 7 min read • Thu, 4th Apr 2024

Supply Chain

Streamlining carbon measurement for SMEs: The case for using spend-based data

Spend-based data offers a quick, cost-effective route for SMEs to measure carbon emissions, aiding green-business goals and meeting increasing demands for sustainability.

By Brian Johnston • 5 min read • Thu, 4th Apr 2024

Internet of Things

State of Digital Trust 2024: The antithesis of trust is overconfidence

DigiCert's 2024 State of Digital Trust report underlines the gap between perceived and actual digital preparedness, raising concerns over the complacency of enterprise leaders.

By Armando Dacal • 4 min read • Wed, 3rd Apr 2024

Unified Communications

Overcoming the data challenges associated with gen AI deployments

As gen AI tools transform multiple sectors, businesses need to tackle key challenges including concerns over data privacy, inherited biases, and ethical dilemmas.

By Jason Duerden • 4 min read • Wed, 3rd Apr 2024

Customer Experience

Unpacking AI-powered marketing with good versus poor quality data

Quality of data drives successful AI-powered marketing, affecting user experience and future engagements, underscoring the need for robust, detailed consumer profiles.

By Joyce Gordon • 6 min read • Tue, 2nd Apr 2024