Content Creation Stories

Kiwi Stories

Content Creation stories

New Zealand SMEs widen AI adoption gap, MYOB finds

Smaller firms risk being left behind as medium-sized companies in New Zealand are far more likely to have AI embedded in daily operations.

By Karen Joy Bacudo • 5 min read • 2 days ago

Marketing

Ngāti Whātua names first tech scholarship recipients

The awards aim to widen Māori access to tech careers by funding study, mentoring and business links for 18- to 25-year-olds.

By Sean Mitchell • 4 min read • Last week

Marketing Technologies

Authentic Digital named Semrush's first NZ partner

New Zealand marketers will gain local access to enterprise search and AI visibility tools as brands adapt to being found in chatbots as well as Google.

By Joseph Gabriel Lagonsin • 4 min read • Last week

Global Stories

Content Creation stories

Risk & Compliance

TrustScale launches Argus to tackle AI hallucinations

Businesses using generative AI face growing exposure to costly errors as the new tool checks claims against source evidence in real time.

By Mark Tarre • 4 min read • Today

Software-as-a-Service

Newgen named notable vendor in Forrester archiving report

AI tools are making archived records more valuable, as Forrester's latest landscape places Newgen among 26 vendors in a mature market.

By Sean Mitchell • 4 min read • Today

Social Media

XTU launches S7Pro action camera with 4K recording

Priced below many premium rivals, the new model aims at creators and riders seeking 4K stabilised footage without paying top-tier rates.

By Sofiah Nichole Salivio • 3 min read • 3 days ago

Software-as-a-Service

PRLab scores 100 media placements for Gr4vy campaign

The 12-month campaign generated more than 100 earned placements and about 402 million impressions, helping Gr4vy stay visible between announcements.

By Karen Joy Bacudo • 3 min read • 3 days ago

Content Creation

Hands-on review: OPPO Bubble adds a smarter viewfinder

A live rear-camera preview and remote shutter make selfies and group shots easier for compatible OPPO phone owners.

By Sean Mitchell • 4 min read • Last week

Fintech

Equals signs long-term CNN International media deal

The campaign is meant to lift Equals' profile among finance executives as it reports double-digit growth and GBP £58 billion in transaction volume.

By Sofiah Nichole Salivio • 4 min read • Last week

Data Analytics

AI assistants reshape Black Friday shopping choices

Retailers risk missing Black Friday shoppers as AI tools increasingly narrow product choices before customers reach a website.

By Mark Tarre • 7 min read • Last week

Marketing

Generate launches Ones to Watch for ANZ B2B marketers

In-house B2B marketers in Australia and New Zealand will gain more visibility as Generate opens shortlists across 19 award categories.

By Regine Laguilles • 4 min read • Last week

Digital Transformation

B2B marketers cut agency spend as work moves in-house

As AI shifts routine production in-house, only 28% of B2B marketing leaders now expect agency budgets to rise over the next year.

By Mark Tarre • 4 min read • Last week

Stories from Other Regions

Content Creation stories

Software-as-a-Service

Markable launches AI video & 3D tools for creators

Creators can now turn raw clips into shoppable videos as social commerce firms race to capture a market forecast to top USD $100 billion in 2026.

By Sean Mitchell • 4 min read • Today

Digital Transformation

MC&V wins new business from We Are Social & others

The appointments signal growing demand for AI-led production as agencies and brands seek faster social content, live experiences and hybrid campaigns.

By Sofiah Nichole Salivio • 4 min read • Yesterday